Nature Trails Resorts

Client Requirement

  • Decrease the overall CPC to get more clicks.
  • Increase the number of calls to individual resorts.

Key Strategies Implemented

  • Changed the bid type to maximize clicks.
  • Created a new account structure for different resorts.
  • Created call only campaigns.
  • Generate online resort booking from local areas.
ClientNature Trails Resorts
CategoryAdventure Tourism
Service OfferedSearch Engine Optimization, Search Engine Marketing


  • 300% decrease in Cost-Per-Click
  • 175% increase in direct calls
  • 67% increase in Website Traffic