Shop JBR

Client Requirement

  • Increase the number of sale for meenakari and designer necklaces.
  • Generate maximum revenue from India.
  • Built brand awareness for Women Accessories business industry.

Key Strategies Implemented

  • Product specific search campaigns which contributed 65% of sale.
  • Smart shopping campaign generated overall 10% sale & revenue.
  • Device targeting helped to analyse and optimize to maximum sale & revenue.
  • Optimized keywords bucket list for relevant search terms and helped to reduce the overall average cost per conversion.
ClientJoules by Radhika
CategoryImmitation Jewellery (Ecommerce)
Service OfferedSearch Engine Optimization, Search Engine Marketing, Web Design


  • 28% increase in sales and revenue via Google Marketing
  • 30% improvement in brand impression share on Google
  • 15% reduction in cost per clicks with better sales and revenue